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Memory & Perception

Suggestibility

Cognitive tendency

Definition

Suggestions from other people can influence our beliefs, perceptions and memories.

Why it happens

Memory is reconstructive rather than a perfect recording. When details are uncertain, information supplied by other people can become integrated into our later recollection. Memory errors are normal and do not automatically mean someone is dishonest.

Real-life examples

  • A leading question changes how a witness remembers the speed of a vehicle.
  • Family members repeatedly describing an event influences how someone later remembers it.
  • A strongly worded survey question changes how respondents evaluate an experience.

How to counter it

  1. Record important memories before discussing them.
  2. Avoid leading questions.
  3. Separate what you personally observed from information learned later.
  4. Treat confidence and accuracy as different things.

Quick tips

  • Write your recollection independently.
  • Ask open-ended questions.
  • Record the source of later information.
  • Treat confidence and accuracy as different things.
  • Avoid repeatedly rehearsing unverified details.

Sources and further reading