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Well-established

Social

Stereotyping

Social-cognitive bias

Definition

The tendency to apply generalized beliefs about a group to an individual member without considering their unique characteristics.

Why it happens

Stereotypes are cognitive shortcuts that help us process social information quickly. While sometimes containing a kernel of truth, they oversimplify and often lead to inaccurate judgments.

Real-life examples

  • Assuming someone is good at math based on their ethnicity.
  • Expecting an elderly person to be technologically incompetent.
  • Assuming a man isn't nurturing or a woman isn't assertive.

How to counter it

  1. Pause and ask: "Am I making an assumption based on a group, not this individual?"
  2. Seek out examples that contradict the stereotype.
  3. Get to know individuals personally before forming judgments.
  4. Expose yourself to diverse media that breaks common stereotypes.

Quick tips

  • Treat each person as an individual with unique qualities.
  • Challenge your assumptions by seeking contradictory evidence.
  • Expose yourself to diverse examples that break stereotypes.
  • Ask: 'Am I making assumptions about this person based on a group they belong to?'

Sources and further reading